Web design

Il web design draws the shortest way between content and the users through the web

Web design is the central process in the production of web interfaces,  namely all those instruments through which agencies communicate in the web.

We’re talking about a proper project activity similar to the architects. Even in the case of web design it’s a matter of bringing form (in this case, the visual elements, from graphics to the images until the use of colors) and function (the opportunity for the users to get access to the information and take desired actions) together.

Form follows function,
form and function should be one, joined in spiritual union
F.L. Wright

Our professionals from Be2be work precisely to make sure that the instruments the agencies employ to convey their proposals to the customers - or to build a relationship with them - are designed in the best functional way to achieve their purposes.

A Web Site as well as an e-commerce or a Landing page, serve to convey a content. The more organized this content (texts, images, visuals, links, etc.) is, and the better and the easier the navigation experience will be.

To achieve this, our team at be2be includes professionals able to make the instrument of digital communication performative, managing every aspect of the designing, especially to

UI design /designing the users interface

be2be servizi web design

Building and designing all the visual elements characterizing a web interface. Starting from the graphics: the graphic aspect of a website consists of icons, logos, pictures and any other visual representation. The graphics of a good website should never be an obstacle to the navigation, but it should actually enrich and steer to be as effective as possible.

But UI design he’s in charge of many other aspects. Defining a layout: to organize the content so that the user can easily find all the details and the functions needed. Distributing the content in the spaces, animate them with colors, shapes, images and texts

This whole thing to build web interfaces able to attract users, lead them through the discover and the fruition of content, communicating in the best way the identity and the values of the agency. In this way the Brand Identity will find full expression in the digital world and will help to the perception of the brand value

 

UX design / designing the user’s experience

Designing the user’s experience means finding the most suitable way to balance, within a web interface, the needs and the expectations of the users with the business aims of the agencies.

Engaging, memorable, easy

When the userlands on a webpage created to promote a product or a service , or they shop through e-commerce, be2be ensures that they can live the best possible experience: easy, engaging, memorable.

Every user must be able to complete an objective without any difficulty and do it pleasantly.

A button on the right or on the left, a tortuous path among the pages of a website, a text lacking of clarity can make the difference between a good sale and an empty cart, a newsletter subscription and a DEM ditched before being opened.

It appears now clear the correlation between a good UX designing and the visible increase of the conversions by the instruments of web marketing. For this reason the business solution offered by Be2be to its customers includes an expertise able to build a unique navigation experience, not only from computer.

A button on the right or on the left, a tortuous path among the pages of a website, a text lacking of clarity can make the difference between a good sale and an empty cart, a newsletter subscription and a DEM ditched before being opened.

Responsive, mobile first, multidevice,

There are many definitions that we can give for a well-crafted web experience.

Not only today we cannot take it for granted that users get access to the internet on a computer. And neither that they use a single device to enjoy web content produced by the companies.

Today, Web design means much more than building responsive interfaces: It mostly means designing functional layout that could communicate with every device. An effort requiring the perfect synergy with the development oforiginal content conceived for the various fruitions characterising each instrument

This allows Be2be to design for its customers not merely a website, but an ecosystem. A virtual double of the compan, able to communicate its values and identity and to build a good relationship - not just virtual – with the customers.


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